THE ORIGIN & EVOLUTION

A living classroom built for producers.

Farms by Amber began in 2020 as an agricultural business grounded in production, food, and community. As the farm grew, something important became clear.

The greatest opportunity was not simply in what we could produce. It was in what we could help other producers build.

Through firsthand experience, we saw talented farmers with tremendous agricultural knowledge who were still encountering barriers in business development, market access, financial systems, certification, procurement, and growth.

That realization changed the direction of the company. Our background in education, learning and development, project management, entrepreneurship, and agriculture began coming together. The farm became more than a place of production. It became a living classroom.

THE NEXT CHAPTER

Farms by Amber evolved into Acres of Joy.

Farms by Amber evolved from growing agricultural products into designing learning experiences that help producers grow stronger businesses.

That evolution is Acres of Joy — bringing together our agricultural background, educational methodology, and scaling capabilities.

Work With Us
Farming is the Foundation.
Learning is the Ladder.

Farming gave us the experience. Education gave us the methodology. Learning and development gave us the ability to scale. Acres of Joy brings those pieces together.

LEADERSHIP

Amber D. Smith, M.Ed., PMP

FOUNDER & LEADERSHIP

Amber D. Smith, M.Ed., PMP

Founder and CEO

Amber’s background spans agriculture, education, learning and development, project management, and entrepreneurship.

Her professional career began in mathematics and science education and expanded into teacher development, learning design, project management, entrepreneurship, and agricultural business development.

That interdisciplinary experience shapes the Acres of Joy approach. She understands both sides of the work: how adults learn, and what agricultural entrepreneurs must do with that learning once they return to their businesses.

PRACTITIONERS TEACHING PRODUCERS

The Team Behind the Work.

Our coaches and agricultural professionals are producers themselves, bringing real operational experience combined with expert guidance.

SPECIALTY: LIVESTOCK

Niki Gerrins

Livestock Coach

14 Years Experience

Niki Gerrins is an experienced Livestock Coach who supports farmers with practical guidance on animal care, nutrition, breeding, and management to improve productivity.

SPECIALTY: BRAND

Micah Gutweiler

Brand Development Strategist

18 Years Experience

Micah Gutweiler is a skilled Digital Support Specialist focused on providing reliable technical assistance, maintaining digital platforms, and ensuring smooth day-to-day digital operations..

SPECIALTY: DATA

Yolanda Rayside

Research Analytics

10 Years Experience

Yolanda Rayside is a Research Analytics specialist focused on commodity agriculture, using market research, data analysis, and industry insights to support informed farming.

SPECIALTY: PRODUCE

Anita Roberson

Produce Coach

22 Years Experience

Anita Roberson is an experienced Produce Coach in crop production, produce quality, farm management, and practical strategies that help farmers improve yields and profitability.

SPECIALTY: DIGITAL

Pau Floriano

Digital Support Specialist

6 Years Experience

Pau Floriano is a Digital Support Specialist who helps farmers and agricultural businesses make effective use of digital tools, platforms, and technology to streamline operations.

SPECIALTY: GRAPHIC DESIGN

Sandra Thornhill

Graphic Designer

13 Years Experience

Sandra Thornhill is a Senior Graphic Designer specializing in creating compelling visual content and branding that communicate ideas effectively and strengthen brands.

SPECIALTY: RECRUITING

Jorge’ Fuller

Recruiter

13 Years Experience

Jorge’ Fuller is a dedicated Recruiter focused on identifying, evaluating, and connecting talented professionals with the right opportunities, helping organizations build strong teams

SPECIALTY: FILMS

Lenny Muthomi

Film Maker

8 Years Experience

Lenny is a talented filmmaker specializing in creating engaging visual stories, promotional content, and impactful films that bring agricultural ideas to life.

SPECIALTY: ENGAGEMENT

Mica Weaver

Profile Development Lead

18 Years Experience

Mica Weaver is a Profile Development Lead focused on strengthening professional profiles, improving engagement, and helping individuals and organizations effectively communicate.

SPECIALTY: DATABASE

Austin Massawa

Database Management

10 Years Experience

Austin Massawa is a systems developer and the database manager that ensures all data is structured, stored and output properly, efficiently and sucurely to all stakeholders in a timely way

SPECIALTY: AGRIC SYSTEMS

Dennis Kitita

Agricultural & Livestock

20 Years Experience

Dennis supports producers with practical guidance in livestock health, crop care, farm inputs, sustainable production, and agricultural decision making. With 20 years of experience across agriculture

SPECIALISTS

Producers Teaching Producers.

Our team is presented as practitioners. The coaches and agricultural professionals working with Acres of Joy are producers themselves, communicating both agricultural experience and professional expertise.

01

Produce Specialty

Practitioners specializing in crop production, sustainable vegetable farming, local farm stand operations, and harvest logistics.

02

Livestock

Experts in pasture-raised livestock, herd management, meat processing chains, and direct-to-consumer and wholesale animal protein markets.

03

Commodity Agriculture

Professionals navigating large-scale crop economics, supply chain tracking, risk management, and market distribution channels.

04

Specialty Agriculture

Specialists focused on high-value niche crops, organic protocols, value-added products, and unique micro-climates.

05

Business Development

Advisors guiding enterprise budgets, capital acquisition, regulatory compliance, and business plan execution.

06

Learning & Development

Instructional designers and facilitators bridging adult learning theory with real-world farm application and cohort success.

LET'S GROW WHAT COMES NEXT

What are you trying
to grow?

Whether you are a producer, agricultural organization, corporate partner, institution, funder or community leader, let's design the learning and development needed to move producers forward.

Start the Conversation